Paradise Entertainment Ltd, a Macau-based gaming services firm, is venturing into European markets through a new partnership with Swedish company Tangiamo Touch Technology AB, which specialises in Electronic Table Games (ETG) and visual identification software.
The partnership, facilitated by Paradise Entertainment’s LT Game subsidiary, establishes a mutual distribution network. As per the deal, Tangiamo will distribute Paradise’s gaming products across Europe, whilst the Hong Kong-listed Paradise Entertainment will manage Tangiamo’s offerings throughout Asian gaming markets.
Under the two-year agreement, Tangiamo will distribute electronic gaming equipment bearing the “LT Game” trademark across European markets, featuring the latest innovations, including “Mori Dice” and “Dragon Tiger Baccarat” products.
In exchange, Paradise Entertainment will introduce Tangiamo’s “MultiPLAY” range and its “intelligent Automatic Dice Recognition” (iADR) systems across major Asian gaming markets, with particular focus on Macau and the Philippines.
In the official press release following the agreement, Chris Steele, Tangiamo’s Chief Executive Officer, expressed enthusiasm about the partnership with LT Game, a leading player in the Asian gaming industry.
“We are delighted to partner with LT Game, a recognised leader in the sector. By adding their proven product lines to our portfolio, we can offer a comprehensive range of electronic gaming solutions, increasing our revenue potential per installation,” he said.
Steele emphasised the synergy between LT Game’s extensive game library and Tangiamo’s technological innovations, creating significant value for both companies. LT Game views the collaboration as a strategic move to penetrate the growing European markets.
Eddie Au, Chief Operating Officer of LT Game, said: “Tangiamo’s innovative gaming solutions, combined with LT Game’s products, are an excellent fit for our Asian markets.”
With LT Game’s extensive experience in Macau and other prominent Asian markets, Paradise recognises the strong potential of Tangiamo’s products. Additionally, this partnership provides LT Game with valuable access to European markets.
The partnership also enhances LT Game’s Speedwave platform by incorporating Tangiamo’s iADR technology, which is expected to strengthen their competitive position in both existing and emerging markets.
For those unfamiliar, Tangiamo is a leading innovator in advanced technology for both land-based and digital gaming, specialising in sensor technology, visual identification, and AI-driven systems tailored to the gaming industry.
Following its acquisition of Trustplay in December 2024, Tangiamo has extended its reach into the iGaming sector, now offering a comprehensive platform that serves both land-based casinos and online operators.
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